Senior Growth Marketing Manager

About Pave

At Pave, we believe the world of compensation is broken, and we’re going to fix it. Today, teams cobble together hundreds of messy spreadsheets and outdated surveys to determine how to compensate their employees. At best, they’re leveraging stale data from an industry that is quickly evolving past it. Add COVID, a new remote and distributed workforce, and you have an even blurrier picture of what “market compensation” is, how it’s evolving, and how to communicate it to employees.

That’s where we come in. Pave allows companies to benchmark compensation to leaders in their industry, analyze internal compensation data and make the right adjustments, then visually communicate compensation to their employees.  We’re building the world’s largest real-time compensation data platform on the path to help employers and employees navigate the murky world of compensation with clarity, equity, and accessibility. And you don’t have to just hear it from us — you can hear it from our customers: Allbirds, Hover, Sweetgreen, Discord and more.

Marketing @ Pave:

 

Be a founding member of Pave's marketing team! Marketing at Pave means delivering an outsized impact. We obsess over creating and executing journeys that drive awareness of Pave and generate meaningful opportunities for our sales team to bring in new customers. And it's critical that we succeed in order to support Pave's continued exponential growth.

 

If that's exciting to you, we imagine you will fit right in!

 

The things you'll work on:

• Develop & execute on comprehensive quarterly marketing campaign to drive net new pipeline. 
• Drive experimentation to identify new sources of pipeline. 
• Own our paid channel & paid media campaigns to deliver positive ROI. 
• Partner with key stakeholders in marketing, sales and product to align on strategy, investment and plan.
• Define, track and measure success for all of your campaigns. 
• Partner with our rev ops team to improve existing conversion rates throughout the funnel.
• Communicate outcomes and learnings to company leadership on a regular basis.

About you:

• You have a track record of driving qualified sales pipeline for a b2b software product (bonus points if you have experience with PLG motions as well!)
• You have a deep understanding of core digital marketing / demand channels, marketing funnel tactics and metrics. 
• You are proficient with marketing automation and CRM platforms such as Hubspot & Salesforce. 
• You are deeply analytical, with an experimental mindset. 
• You ave excellent communication skills, both written and verbal (bonus points if you have copywriting skills for emails, ads, and social). 
• You are able to balance being immensely detail-oriented, while having a bias to action.

Salary 

Pave’s salary range for this position is $150,000 - $200,000 USD per year. This salary range may include multiple levels. Your level is based on our assessment of your interview performance and experience, which you can always ask the hiring manager about to understand in more detail. Salary is just one component of Pave's total compensation package for employees. Your total rewards package at Pave will include equity, top-notch medical, dental and vision coverage, commuter benefits, catered lunch, an unlimited PTO policy, and many other region-specific benefits.

Our Compensation Philosophy

Pave’s compensation philosophy is to target the 75th percentile of the market for both cash and equity. This means that the “mid point” of every band at Pave is the 75th percentile of the broader market.

Pave also has a merit-based philosophy when it comes to compensation increases. We run a performance cycle twice per year to evaluate employees’ performance. Higher than average performance ratings result in compensation increases to the upper end of the individual’s compensation range for their role. The result is that high performers at Pave are paid above the 75th percentile of the market at large.

Pave is committed to pay equity. If you get an offer from Pave, it will be based on your level as determined by your interview performance. And nothing else. We explicitly do not negotiate salary and equity to ensure that we aren’t introducing bias that could lead to pay inequities within the team between candidates who have different negotiation tactics.

Our Mission

⚖️ Make Compensation Fair.

We are doing this by building the most intelligent compensation platform, powered by the largest real-time compensation dataset on earth. 

Our Values

💡Be Intellectually Honest

☀️ Be Transparent

🔥 Bring Your Fire

⏰ Focus On Impact

🤗 Hug Of Jawn

💪 Stretch The Rubber Band

Life at Pave

We’re growing fast, building an incredible team and culture, and having plenty of fun as we do it. Our numerous benefits are thoughtfully selected to support and empower our team every single day.

As an employee at Pave, you will have your choice of medical, dental and vision insurance, as well as access to mental health services and other perks to promote your wellbeing. To enhance your personal and professional growth, you will have a monthly L&D stipend. We take our snacking seriously - employees receive catered lunch and dinner, as well as many fun snacks.

We have high energy in-person culture, and enjoy collaborating with our teammates live! We have a dedicated work from home day each week on Wednesday, additional flexibility by team, and plenty of commuter benefits to enjoy. Join us for retreats, events, and happy hours with our team, friends, and family. Additionally, we encourage our team to unplug with unlimited PTO.

Our company HQ is in San Francisco's Financial district and our New York City office is located in Union Square.

 

_Pave is committed to a diverse and inclusive workforce. We are an equal opportunity employer and do not discriminate on the basis of race, ethnicity, gender, gender identity, sexual orientation, protected veteran status, disability, age, or another legally protected status.

 

A final note — we highly encourage you to apply for this role, even if you don’t feel entirely qualified, or entirely sure. You never know!

 

#LI-Onsite

 

Company Size: 51 - 250 People

Year Founded: 2019

Country: United States