Snapchat to test unskippable ads because money is nice
It’s a banner week for Snapchat. The company has announced a new version of its Spectacles which appear to be an improvement on the original. It’s also shown off Snappables, AR games you can play with friends. In between that news, however, it’s come to light the company is also going to start testing unskippable video ads. The details: According to DigiDay, Snapchat is flirting with the idea of running unskippable six-second ads on some of its biggest shows — though not in the Discover section or your Stories. An insider said the company was using the fact that “so much of… This story continues at The Next WebOr just read more coverage about: Snapchat
KOCHI, India/MUMBAI (Aug 16): The death toll from the southern Indian state of Kerala's worst floods in a century has risen to 79, a government official said, with rising water levels likely to impact rubber and other plantations in the region.
Torrential rains in Kerala, India's largest rubber producer and also a major tourism hub, have left over 30,000 people homeless, destroyed crops and disrupted air, rail and road traffic within the state for a week.