The 1,250 companies that were analyzed in this study came from the Inc. 5000 list of the fastest growing companies in the U.S.
14 Jul, 2017BUSINESSINSIDER.COM
There are thousands of services and apps out there that can help to power business success, but which ones ares used by the best of the best?
Today’s infographic from GetVoIP looks at the tech behind the 1,250 fastest growing companies in the U.S., with a focus on what they use for their email, advertising, content management, website hosting, and analytics services.
Many of these companies are growing at triple or quadruple digit paces – so it’s worth seeing what’s being used to help manage or enhance that growth.
The 1,250 companies that were analyzed in this study came from the Inc. 5000 list of the fastest growing companies in the U.S. This list includes upstart companies like Loot Crate ($116.2 million revenue, 3-yr growth of 66,789%) and CalCom Solar ($33.5 million revenue, 3-yr growth of 31,634%).
The software used to analyze the results was business intelligence tool BuiltWith, which dissects a company’s website to match it to a database of nearly 20,000 different services or technologies.
Some technologies were dominant in the results, including WordPress (58%) as a content management system (CMS), Google Analytics (65%) as an analytics tool, and DoubleClick.net (48%) for advertising. It is worth noting that DoubleClick was bought by Google in 2008 for $3.1 billion, and the search giant uses DoubleClick to serve ads on its extensive network.
Other categories were split, with no clear dominance. Website hosting, in particular, has GoDaddy with a 23% share and Amazon at a 17% share, but even the “Other” category is higher here with 27%. Meanwhile, email services are largely a battle between Microsoft and Google.
As a final point, it should be mentioned that many of the percentages do not add to 100% – that is because a company can use two technologies for similar purposes at the same time. For example, a company could serve Google Ads (through DoubleClick) but also ads through a different platform at the same time.