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Networking is especially difficult in the beginning. So what can entrepreneurs do?
BEAM14 Feb, 2017
This article originally titled "The Jay Kim Show: Selena Soo on networking for introverts" was first published on e27
A self-described introvert, Selena Soo knows what it takes to overcome the anxiety, sweat palms and nervous small-talk of those awful networking events.
And while networking is hated by both extroverts and introverts alike, it is undeniably an important part of the entrepreneurship journey.
Soo uses a unique approach to networking and implements a four-step process for building long lasting relationships.
Take a listen here on the latest episode of the Jay Kim Show. Show notes below.
(1:58) Who is Selena Soo?
(5:47) On building trust with your audience
(6:26) The power of publicity
(9:55) How Selena’s passion for connecting people led her to entrepreneurship
(14:20) Why doing what you love for free can be the quickest way to success early on…
(16:50) …and how trading your skills for publicity may be worth more than money
(19:24) How to build relationships with influencers starting today
(23:10) On adding value to build last relationships
(27:38) Moving from initial contact to deep connection
(28:31) On knowing how to ask for help from those in your network
(32:50) Selena’s one piece of advice for aspiring entrepreneurs looking to grow their network
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